- no advertising
- no ranking
Instead: data privacy, specific, transparent, osm
Notice: Before I add the venue you submitted, I will ask the owner for permission! No shadow profiles!
Rankings have a major impact on our decisions: what we buy, read, consume and where we go in the physical world.
However, we do not know anything about these algorithmic systems and how they work. We have confidence, are comfortable and are happy with terms such as “personalization”. And we all know one signal that we rely on: Ratings and Reviews
These little stars that mean the world in our rating society and of course more or less detailed reviews to read, for everyone who can not do without this kind of social proof. But ratings & reviews are not as important for ranking systems as they are for us. There are various other signals that have the same or more influence on what we see and find online. One of the biggest factors is the time and money invested in the discoverability of an offer, product, or physical business.
I think this divergence between the way rankings work and our understanding of them is problematic, especially considering the far-reaching impact of these systems. Therefore, I want to create an alternative that works without this type of competition, that creates a new fair space for local providers and offers unmanipulated results to users.
Advertising business models based of collecting as much data of the user as possible, stands in conflict with your data privacy! Payed “recommendation"-advertising and ranking positions are sometimes difficult to recognize.
Since smartphones are part of our daily lives, maps & directories are too.
Online maps are used for navigation but also for finding local businesses. Digital business directories contain advertising and very dynamic, incomprehensible rankings.
Big online companies that provide these (free) services are shaping the world we live in and they affect our movement in the physical world.
Map and directory provider like Google uses ranking algorithms to show you relevant search results. Google's local ranking mainly depends, among other 'Signals', on the diligent completion of the locations "Google My Business" account and their prominence on the world wide web. The best practices on SEO (Search Engine Optimization) apply .
Online search results are subject to critical thinking. Advertising awareness, ranking mechanisms, data privacy and worth of your own data becoming a part of surfing the daily internet.
... and in times when people start to think about, how big online companies influence their lives and decisions. This idea is an alternativ approach to advertising, non-transparency, the massive collection of user data, our strange rating society and 'Signals' taking away our job of judgment!
Finally, its always good to find a bar with pool table the easy way! :-)